Content Management Systems: The Battle Between Static and Dynamic Websites
When the time comes that you decide you or your company is in need of a website, there are many things that need to be consider. For many, the world of website development is a complete mystery. This article will hopefully provide you with a little ammunition to bring to your potential web designer’s doorstep. When working with a web designer, you need to know what type of website will work best for your business. There are two different types of websites that you will need to consider: a dynamic website, and a static website.
So whats the difference?
- Static Website: The pages of these websites are generally not updated, the content that they include remains the same, and is generally updated by the web designer should the need arise. These websites are best for companies who want to convey basic information about their company, and don’t intend to update their site often.
- Dynamic Website: The pages on these websites are always changing. Whether the website contains a blog, or regularly updated information, it is always changing. These websites work best with a content management system (or cms) as they need to be updated quickly.
These are your two basic break downs of website types. So now it’s time to ask yourself, “which type of website do I need?” Depending on the amoun of effort you would like to put into your website, the decision can be pretty simple, and here’s why. Search engines love content, and they love new and fresh content. Think of a website like a fruit basket. You start out with a variety of fruits, and as people come by the basket, they start taking the fruit away, and it has to be replenished.
On the other hand, if a second fruit basket is present, with already aged fruit, that basket will remain the way it is, and people will not enjoy it’s delicious fruit as it has been there for too long. This is how search engines look at a website. If the content stays the same, the spiders and search robots will gradually stop coming by, and will eventually result in your website being passed in the rankings. Regularly updated content creates an incentive for both search engine and people to keep coming back.
The Top 10 Benefits to Using a CMS on Your Website:
- Easy to Use: In most situations, a content management system will allow content to be updated by just about anyone usng a WYSIWYG editor.
- No HTML Coding Required: This ties in with the first benefit. Because your website will feature a WYSIWYG editor, updates will be done using an interface similar to popular word processing software rather than editing code.
- Rapid Updating: Updates that require no HTML coding take much less time to create or edit. Simply type up your article, bold a few phrases, create a few headers and links and your article is ready to be published.
- Multiple Authors: With many open source CMS’s, with administrator registration, multiple people can create content. By registering multiple authors in the back end, you can create a workforce to keep your website fresh with new content, and take some of the workload off of your back.
- SQL Database Based: With all of your content stored in a database rather than HTML files, you save a lot of space and create better organization. This results in almost unlimited articles and content and much faster load times!
- Design and Content Separation: Afraid of letting other people update your site? Afraid of updating your own site for fear of messing up the layout? Fear no more! A content management system is database driven, so you can create and update all the content on your website in a completely design free environment, meaning no more accidental HTML deletion.
- Administrator Back End: With many open source content management systems, there are two admin panels. A front end panel and back end panel. Separating the two allows you to have multiple people working on the website, and gives you control over who has access to what functions.
- Search Engine Friendly: Most CMS’s have some sort of SEO functionality built in. This means your website will have the ability to place keywords in your URLs, which means better chances of getting found in search results.
- Fresh Content: With an easy to use system, you’re more likely to spend more time developing content and less time coding. The better your content, and the more you have, the more likely you are to drive in customers, and keep them coming back.
- Secure Website: Most good content management system will have built in update and security functionality. This means that updating is easier, and more likely to happen often. A website that is regularly updated to the latest security software is much less likely to fall victim to an attack!
By using a content management system on your personal or business website, you increase it’s functionality exponentially. Whether you need a simple company website or a complex social networking system, content managements systems offer something for everyone.
Check out these great Content Management Systems: